Digital Marketing Specialist at Technoraft

Job Details

technoraft

Job Description

Career Opportunity at Technoraft Software Solutions

Digital Marketing Specialist at Technoraft

Technoraft is looking for a Digital Marketing Specialist to join our marketing team and help execute digital campaigns, improve online presence, analyze performance, and support lead generation across different platforms.

Job Overview

Technoraft Software Solutions is hiring a Digital Marketing Specialist to execute digital marketing activities, manage online campaigns, monitor performance, analyze results, improve lead quality, and support the growth of Technoraft’s digital projects and client brands.

This role requires hands-on experience with digital marketing campaigns, Google Ads, Meta Ads, performance analysis, social media coordination, reporting, and collaboration with content, design, SEO, and sales teams.

Field

Digital marketing and online campaign management in a software solutions company.

Role Nature

Campaign execution, performance tracking, reporting, and lead quality improvement.

Suitable For

Candidates interested in digital campaigns, paid ads, analytics, and marketing growth.

What Is the Digital Marketing Specialist Role at Technoraft?

The Digital Marketing Specialist role at Technoraft focuses on executing online marketing campaigns, managing digital platforms, analyzing campaign performance, improving lead quality, and supporting the marketing goals of the company and its digital projects.

The Digital Marketing Specialist works closely with content writers, designers, SEO specialists, and sales teams to make sure campaigns are well-planned, properly executed, performance-driven, and aligned with business goals.

A Role That Combines Campaign Execution and Performance Analysis

This role is suitable for someone who does not only launch campaigns, but also reads data, understands audiences, improves messaging, follows lead quality, and turns campaign performance into measurable marketing decisions.

Key Responsibilities

  • Execute digital marketing plans for Technoraft projects and client brands.
  • Manage digital advertising campaigns on platforms such as Google Ads and Meta Ads.
  • Monitor campaign performance, analyze results, and suggest improvements.
  • Manage and organize social media content in collaboration with content and design teams.
  • Improve lead quality and support sales and conversion goals.
  • Track key performance indicators such as reach, engagement, website traffic, conversions, and cost per lead.
  • Analyze target audiences and develop campaign ideas suitable for each project.
  • Prepare regular reports about campaign performance and marketing results.
  • Use analytics and reporting tools to understand performance and improve decisions.
  • Collaborate with content, design, SEO, and sales teams to ensure efficient campaign execution.
  • Follow digital marketing trends and apply what fits each project’s goals and audience.

Skills That Help You Succeed

Digital Marketing Google Ads Meta Ads PPC Marketing Analytics Lead Generation

A Role for People Who Love Campaigns, Data, and Growth

If you have digital marketing experience and enjoy campaign optimization, performance analysis, audience understanding, and improving the customer journey from ad view to conversion, this role gives you a strong opportunity to grow with Technoraft.

What We Offer

  • An opportunity to work inside a company specialized in software solutions and digital products.
  • Participation in marketing campaigns for diverse projects across different industries.
  • A work environment that supports growth in digital marketing and performance analysis.
  • Collaboration with content, design, SEO, and sales teams.
  • Practical experience in managing Google Ads, Meta Ads, and performance campaigns.
  • A chance to improve lead quality and support the growth of digital projects.

Frequently Asked Questions About Digital Marketing Specialist Jobs

What is a Digital Marketing Specialist job?

A Digital Marketing Specialist job focuses on executing online campaigns, managing digital ads, tracking performance, analyzing results, and improving brand presence across digital platforms.

What are the responsibilities of a Digital Marketing Specialist?

Responsibilities include managing Google Ads and Meta Ads campaigns, analyzing performance, tracking marketing KPIs, organizing social media content, preparing reports, and improving lead quality.

Does a Digital Marketing Specialist need SEO knowledge?

Yes, basic SEO knowledge helps a Digital Marketing Specialist understand organic visibility, content performance, and long-term growth alongside paid advertising campaigns.

Apply Now for the Digital Marketing Specialist Role at Technoraft

If you are looking for a Digital Marketing Specialist job in a software and digital solutions company and have experience in digital campaigns and performance analysis, you can send your details or CV via WhatsApp or email.

  • technoraftAd Daqahliyah - Egypt
  • technoraftFull time
  • Technoraft2 Currently Available Opportunities
technoraft

Requirements

  • At least 2 years of experience in digital marketing and online campaign management
  • Experience managing advertising campaigns on Google Ads and Meta Ads
  • Good command of analytics and performance measurement tools such as Google Analytics and Looker Studio
  • Experience using digital marketing tools such as Meta Ads Manager, Google Ads, Mailchimp, and Hootsuite
  • Good knowledge of search engine optimization SEO and pay-per-click advertising PPC
  • Ability to read performance reports, analyze campaign metrics, and suggest practical improvements
  • Good understanding of the customer journey, lead quality improvement, and conversions
  • Strong organization and follow-up skills to manage multiple campaigns or projects at the same time
  • Strong communication and coordination skills with design, content, SEO, and sales teams
  • Knowledge of Email Marketing basics and social media content management is considered a plus

if you believe you're the right person for the job and want to join a team that values creativity and growth, we're eagerly awaiting your application! Apply now and take your first step towards a successful career future with us!

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